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Best For Sport

Innovative b2b platform
for Russian sporting goods market



Gostinyi dvor, Moscow, Russia
18 – 20 February 2021

Reserve a booth

Invited to participate:

  • local and international manufacturers and suppliers of products for sports, outdoor and fitness
  • national federations and unions of manufacturers and exporters
  • developers of innovative technologies and materials
  • manufacturers of electronic gadgets and devices for sports and active lifestyle
  • suppliers of solutions and equipment for eSports
  • business services (finance, logistics, consulting)

Exhibitors’ benefits

  • new clients and business partners
  • direct access to decision makers
  • new orders and opportunities for brands’ promotion
  • up-to-date information about the market and promising areas of making business
  • marketing services of organizer before and during the event

Marketing services before and during the trade-fair

  • mailing and call center work through database of potential buyers
  • fair's website instruments like personal accounts, news, announcements etc
  • promotion through sports federations and schools
  • relevant official, sport and retail media resources

Digital possibilities

E-mailing to the branch database

Horizontal banner 600x200. Banner located in the newsletter

280 euro

Horizontal banner 300х200. Banner located in the newsletter

140 euro

Individual mailing to the branch database
*Text and images delivered by the customer

630 euro

Special projects

Company’s website

Our best experts will make a nice and comprehensive website with the possibility of adding the info by yourselves.

1430 euro
*the price may vary according to the complication of work

Your brand on the pages of the website

Your logo on our website’s substrate

  • On the main page
  • On the inner pages
  • *Minimum duration– 14 days.
    This option is available only for the desktop-version of the website and for the tablet
  • 850 euro
  • 850 euro

Priority placement of the company in the exhibitors catalogue

  • In all the categories
  • In the selected category
  • *Minimum duration – 1 month.
  • 355 euro
  • 210 euro

Advertisement in the electronic ticket

Integration of the advertisement module into the visitor’s electronic ticket

860 euro

Advertising banners

Through horizontal banner inside the pages of the main categories, upper position 1140х200, placement in the rotation

500 euro

Horizontal banner on the main page, upper position 540x200, placement in the rotation

425 euro

Horizontal banner on the main page, lower position 1140x200, placement in the rotation

285 euro

Outdoor advertisement

Outside the pavilion

Outdoor advertising A-board located in front of the entrance to the exhibition pavilion.
  • 3х3 meters
  • 2х3 meters
  • 1 725 euro
  • 1 300 euro

Inside the pavilion

Suspended banner 3х2 meters

1375 euro

Advertising A-board Tritex in the foyer in front of the entrance to the Exhibition Halls 17 and 18.
  • 2х2.9 meters
  • 4х2.8 meters
  • 750 euro
  • 1 450 euro
Your brand on the turnstiles

The front part – 0,26х0,92м
The upper part - 0,26х0,85м

3 500 euro

Cladding of the showcase window at the entrance to the exhibition hall - 2,8 х 1,5

735 euro

Collection of the base of visitors to the stand

Terminal for online data collection - for the database of Your booth’s visitors

285 euro
4 days

Badges branding

  • 5 000 pcs
  • 835 euro

Additional features

Participation in the Business Program with the presentation
640 euro
Leaflets located at the registration desk
435 euro
Your own roll-up in the exhibition area
250 euro
One promoter delivered by the exhibitor
255 euro
Radio announcement
100 euro

Advertisement in the guide

The Exhibition Guide is produced in 6 000 copies. It is distributed among all the exhibition visitors.

  • Advertising centerfold 2/1
  • Cover 4 (back) 1/1
  • Cover 3 (inside) 1/1
  • Cover 3 (inside) 1/2
  • Logo on the plan
  • 725 euro
  • 550 euro
  • 500 euro
  • 290 euro
  • 100 euro

Besides the plans of the halls and lists of exhibitors, the guide contains the detailed information on the Business program and specialized expositions.

Design

Adaptation of layout according to the technical requirements

starting from 25 euro

Elaboration of layout, preparation for printing

starting from 70 euro

Urgency supplement (7 or less days to the exhibition)

100%

1 Сarpet 6-7,5 sq.m
2 Wall elements 100(50)х250 cm 3 sides of the stand
3 Fascia board with up to 24 symbols 1 pcs
4 Table (310) 80х80cm 1 pcs
5 Chair (300) 2 pcs
6 Wall Coat Rack (331) 1 pcs
7 Trash basket (377) 1 pcs
8 Spot lamp (510) 4 pcs
9 Socket (505а) up to 1kW 220V 1 pcs

Corner stand has two fascia boards with up to 24 symbols. 2 sides of walls with 3 row of the shelves

1 Сarpet 7,5-10,5 sq.m
2 Wall elements 100(50)х250 cm 3 sides of the stand
3 Fascia board with up to 24 symbols 1 pcs
4 Table (315) 120х80cm or
Table (310) 80х80cm
1 pcs
2 pcs
5 Chair (300) 3 pcs
6 Wall Coat Rack (331) 1 pcs
7 Trash basket (377) 1 pcs
8 Spot lamp (510) 6 pcs
9 Socket (505а) up to 1kW 220V 1 pcs

Corner stand has two fascia boards with up to 24 symbols. 2 sides of walls with 3 row of the shelves

1 Сarpet 10,5-13,5 sq.m
2 Wall elements 100(50)х250 cm 3 sides of the stand
3 Fascia board with up to 24 symbols 1 pcs
4 Table (315) 120х80cm or
Table (310) 80х80cm
1 pcs
2 pcs
5 Chair (300) 4 pcs
6 Wall Coat Rack (331) 1 pcs
7 Trash basket (377) 1 pcs
8 Spot lamp (510) 7 pcs
9 Socket (505а) up to 1kW 220V 1 pcs

Corner stand has two fascia boards with up to 24 symbols. 2 sides of walls with 3 row of the shelves

1 Сarpet 13,5-19 sq.m
2 Wall elements 100(50)х250 cm 3 sides of the stand
3 Fascia board with up to 24 symbols 1 pcs
4 Table (315) 120х80cm or
Table (310) 80х80cm
1 pcs
2 pcs
5 Chair (300) 4 pcs
6 Wall Coat Rack (331) 1 pcs
7 Trash basket (377) 1 pcs
8 Spot lamp (510) 8 pcs
9 Socket (505а) up to 1kW 220V 1 pcs

Corner stand has two fascia boards with up to 24 symbols. 2 sides of walls with 3 row of the shelves

1 Сarpet 19 - 22 sq.m
2 Wall elements 100(50)х250 cm 3 sides of the stand
+ 3pcs (negotiation room)
3 Folding door (240а) 1 pcs
4 Fascia board with up to 24 symbols 1 pcs
5 Table (315) 120х80cm or
Table (310) 80х80cm
1 pcs
2 pcs
6 Chair (300) 4 pcs
7 Wall Coat Rack (331) 1 pcs
8 Trash basket (377) 1 pcs
9 Spot lamp (510) 9 pcs
10 Fluorescent lamp (520) or spot lamp (510) 1 pcs
11 Socket (505а) up to 1kW 220V 1 pcs

Corner stand has two fascia boards with up to 24 symbols. 2 sides of walls with 3 row of the shelves

1 Сarpet 22 - 27 sq.m
2 Wall elements 100(50)х250 cm 3 sides of the stand
+ 3pcs (negotiation room)
3 Folding door (240а) 1 pcs
4 Fascia board with up to 24 symbols 1 pcs
5 Table (315) 120х80cm or
Table (310) 80х80cm
1 pcs
2 pcs
6 Chair (300) 4 pcs
7 Wall Coat Rack (331) 1 pcs
8 Trash basket (377) 1 pcs
9 Spot lamp (510) 10 pcs
10 Fluorescent lamp (520) or spot lamp (510) 1 pcs
11 Socket (505а) up to 1kW 220V 2 pcs

Corner stand has two fascia boards with up to 24 symbols. 2 sides of walls with 3 row of the shelves

1 Сarpet 27 - 33 sq.m
2 Wall elements 100(50)х250 cm 3 sides of the stand
+ 3pcs (negotiation room)
3 Folding door (240а) 1 pcs
4 Fascia board with up to 24 symbols 1 pcs
5 Table (315) 120х80cm or
Table (310) 80х80cm
1 pcs
2 pcs
6 Chair (300) 6 pcs
7 Wall Coat Rack (331) 1 pcs
8 Trash basket (377) 1 pcs
9 Spot lamp (510) 11 pcs
10 Fluorescent lamp (520) or spot lamp (510) 1 pcs
11 Socket (505а) up to 1kW 220V 2 pcs

Corner stand has two fascia boards with up to 24 symbols. 2 sides of walls with 3 row of the shelves

1 Сarpet 33 - 39 sq.m
2 Wall elements 100(50)х250 cm 3 sides of the stand
+ 3pcs (negotiation room)
3 Folding door (240а) 1 pcs
4 Fascia board with up to 24 symbols 1 pcs
5 Table (315) 120х80cm or
Table (310) 80х80cm
2 pcs
4 pcs
6 Chair (300) 8 pcs
7 Wall Coat Rack (331) 1 pcs
8 Trash basket (377) 1 pcs
9 Spot lamp (510) 12 pcs
10 Fluorescent lamp (520) or spot lamp (510) 1 pcs
11 Socket (505а) up to 1kW 220V 2 pcs

Corner stand has two fascia boards with up to 24 symbols. 2 sides of walls with 3 row of the shelves

1 Сarpet 39 - 45 sq.m
2 Wall elements 100(50)х250 cm 3 sides of the stand
+ 3pcs (negotiation room)
3 Folding door (240а) 1 pcs
4 Fascia board with up to 24 symbols 1 pcs
5 Table (315) 120х80cm or
Table (310) 80х80cm
2 pcs
4 pcs
6 Chair (300) 8 pcs
7 Wall Coat Rack (331) 2 pcs
8 Trash basket (377) 1 pcs
9 Spot lamp (510) 14 pcs
10 Fluorescent lamp (520) or spot lamp (510) 1 pcs
11 Socket (505а) up to 1kW 220V 2 pcs

Corner stand has two fascia boards with up to 24 symbols. 2 sides of walls with 3 row of the shelves

1 Сarpet 45 - 50 sq.m
2 Wall elements 100(50)х250 cm 3 sides of the stand
+ 3pcs (negotiation room)
3 Folding door (240а) 1 pcs
4 Fascia board with up to 24 symbols 1 pcs
5 Table (315) 120х80cm or
Table (310) 80х80cm
2 pcs
4 pcs
6 Chair (300) 8 pcs
7 Wall Coat Rack (331) 2 pcs
8 Trash basket (377) 1 pcs
9 Spot lamp (510) 16 pcs
10 Fluorescent lamp (520) or spot lamp (510) 1 pcs
11 Socket (505а) up to 1kW 220V 2 pcs

Corner stand has two fascia boards with up to 24 symbols. 2 sides of walls with 3 row of the shelves

For example configuration of 70 sq.m stand consists of 50 sq.m. and 20 sq.m. stands except for points 2,4.
2. Wall elements 100(50)х250 cm - 3 sides of the stand + 3pcs (negotiation room).
4. Fascia board with up to 24 symbols – 1 pcs.

1 Сarpet 6-7,5 sq.m
2 Wall elements 100(50)х250 cm 3 sides of the stand
3 Fascia board with up to 24 symbols 1 pcs
4 Table (310) 80х80cm 1 pcs
5 Chair (300) 2 pcs
6 Wall shelf 100х30cm (380) 3 rows of shelves (or 1 row of wall hangers) on 3 sides of the stand*
7 Wall Coat Rack (331) 1 pcs
8 Trash basket (377) 1 pcs
9 Spot lamp (510) 4 pcs
10 Socket (505а) up to 1kW 220V 1 pcs
11 Show-case with illuminated 100x50, H=250cm (398Ш) 1 pcs

Corner stand has two fascia boards with up to 24 symbols. 2 sides of walls with 3 row of the shelves

1 Сarpet 7,5-10,5 sq.m
2 Wall elements 100(50)х250 cm 3 sides of the stand
3 Fascia board with up to 24 symbols 1pcs
4 Table (315) 120х80cm or
Table (310) 80х80cm
1 pcs
2 pcs
5 Chair (300) 3 pcs
6 Wall shelf 100х30cm (380) 3 rows of shelves (or 1 row of wall hangers) on 3 sides of the stand*
7 Wall Coat Rack (331) 1 pcs
8 Trash basket (377) 1 pcs
9 Spot lamp (510) or Fluorescent lamp (520) 6 pcs
10 Socket (505а) up to 1kW 220V 1 pcs
11 Show-case with illuminated 100x50, H=250cm (398Ш) 1 pcs

Corner stand has two fascia boards with up to 24 symbols. 2 sides of walls with 3 row of the shelves

1 Сarpet 10,5-13,5 sq.m
2 Wall elements 100(50)х250 cm 3 sides of the stand
3 Fascia board with up to 24 symbols 1pcs
4 Table (315) 120х80cm or
Table (310) 80х80cm
1 pcs
2 pcs
5 Chair (300) 4 pcs
6 Wall shelf 100х30cm (380) 3 rows of shelves (or 1 row of wall hangers) on 3 sides of the stand*
7 Wall Coat Rack (331) 1 pcs
8 Trash basket (377) 1 pcs
9 Spot lamp (510) or Fluorescent lamp (520) 7 pcs
10 Socket (505а) up to 1kW 220V 1 pcs
11 Show-case with illuminated 100x50, H=250cm (398Ш) 1 pcs

Corner stand has two fascia boards with up to 24 symbols. 2 sides of walls with 3 row of the shelves

1 Сarpet 13,5-19 sq.m
2 Wall elements 100(50)х250 cm 3 sides of the stand
3 Fascia board with up to 24 symbols 1pcs
4 Table (315) 120х80cm or
Table (310) 80х80cm
1 pcs
2 pcs
5 Chair (300) 4 pcs
6 Wall shelf 100х30cm (380) 3 rows of shelves (or 1 row of wall hangers) on 3 sides of the stand*
7 Wall Coat Rack (331) 1 pcs
8 Trash basket (377) 1 pcs
9 Spot lamp (510) or Fluorescent lamp (520) 8 pcs
10 Socket (505а) up to 1kW 220V 1 pcs
11 Show-case with illuminated 100x50, H=250cm (398Ш) 1 pcs

Corner stand has two fascia boards with up to 24 symbols. 2 sides of walls with 3 row of the shelves

1 Сarpet 19 - 22 sq.m
2 Wall elements 100(50)х250 cm 3 sides of the stand
+ 3pcs (negotiation room)
3 Folding door (240а) 1 pcs
4 Fascia board with up to 24 symbols 1 pcs
5 Table (315) 120х80cm or
Table (310) 80х80cm
1 pcs
2 pcs
6 Chair (300) 4 pcs
7 Wall shelf 100х30cm (380) 3 rows of shelves (or 1 row of wall hangers) on 3 sides of the stand*
8 Wall Coat Rack (331) 1 pcs
9 Trash basket (377) 1 pcs
10 Spot lamp (510) 9 pcs
11 Fluorescent lamp (520) or Spot lamp (510) 1 pcs
12 Socket (505а) up to 1kW 220V 1 pcs
13 Show-case with illuminated 100x50, H=250cm (398Ш) 2 pcs

Corner stand has two fascia boards with up to 24 symbols. 2 sides of walls with 3 row of the shelves

1 Сarpet 22 - 27 sq.m
2 Wall elements 100(50)х250 cm 3 sides of the stand
+ 3pcs (negotiation room)
3 Folding door (240а) 1 pcs
4 Fascia board with up to 24 symbols 1 pcs
5 Table (315) 120х80cm or
Table (310) 80х80cm
1 pcs
2 pcs
6 Chair (300) 4 pcs
7 Wall shelf 100х30cm (380) 3 rows of shelves (or 1 row of wall hangers) on 3 sides of the stand*
8 Wall Coat Rack (331) 1 pcs
9 Trash basket (377) 1 pcs
10 Spot lamp (510) 10 pcs
11 Fluorescent lamp (520) or Spot lamp (510) 1 pcs
12 Socket (505а) up to 1kW 220V 2 pcs
13 Show-case with illuminated 100x50, H=250cm (398Ш) 2 pcs

Corner stand has two fascia boards with up to 24 symbols. 2 sides of walls with 3 row of the shelves

1 Сarpet 27 - 33 sq.m
2 Wall elements 100(50)х250 cm 3 sides of the stand
+ 3pcs (negotiation room)
3 Folding door (240а) 1 pcs
4 Fascia board with up to 24 symbols 1 pcs
5 Table (315) 120х80cm or
Table (310) 80х80cm
1 pcs
2 pcs
6 Chair (300) 6 pcs
7 Wall shelf 100х30cm (380) 3 rows of shelves (or 1 row of wall hangers) on 3 sides of the stand*
8 Wall Coat Rack (331) 1 pcs
9 Trash basket (377) 1 pcs
10 Spot lamp (510) 11 pcs
11 Fluorescent lamp (520) or Spot lamp (510) 1 pcs
12 Socket (505а) up to 1kW 220V 2 pcs
13 Show-case with illuminated 100x50, H=250cm (398Ш) 2 pcs

Corner stand has two fascia boards with up to 24 symbols. 2 sides of walls with 3 row of the shelves

1 Сarpet 33 - 39 sq.m
2 Wall elements 100(50)х250 cm 3 sides of the stand
+ 3pcs (negotiation room)
3 Folding door (240а) 1 pcs
4 Fascia board with up to 24 symbols 1 pcs
5 Table (315) 120х80cm or
Table (310) 80х80cm
2 pcs
4 pcs
6 Chair (300) 8 pcs
7 Wall shelf 100х30cm (380) 3 rows of shelves (or 1 row of wall hangers) on 3 sides of the stand*
8 Wall Coat Rack (331) 1 pcs
9 Trash basket (377) 1 pcs
10 Spot lamp (510) 12 pcs
11 Fluorescent lamp (520) or Spot lamp (510) 1 pcs
12 Socket (505а) up to 1kW 220V 1 pcs
13 Show-case with illuminated 100x50, H=250cm (398Ш) 2 pcs

Corner stand has two fascia boards with up to 24 symbols. 2 sides of walls with 3 row of the shelves

1 Сarpet 39 - 45 sq.m
2 Wall elements 100(50)х250 cm 3 sides of the stand
+ 3pcs (negotiation room)
3 Folding door (240а) 1 pcs
4 Fascia board with up to 24 symbols 1 pcs
5 Table (315) 120х80cm or
Table (310) 80х80cm
2 pcs
4 pcs
6 Chair (300) 8 pcs
7 Wall shelf 100х30cm (380) 3 rows of shelves (or 1 row of wall hangers) on 3 sides of the stand*
8 Wall Coat Rack (331) 2 pcs
9 Trash basket (377) 1 pcs
10 Spot lamp (510) 14 pcs
11 Fluorescent lamp (520) or Spot lamp (510) 1 pcs
12 Socket (505а) up to 1kW 220V 2 pcs
11 Show-case with illuminated 100x50, H=250cm (398Ш) 3 pcs

Corner stand has two fascia boards with up to 24 symbols. 2 sides of walls with 3 row of the shelves

1 Сarpet 45 - 50 sq.m
2 Wall elements 100(50)х250 cm 3 sides of the stand
+ 3pcs (negotiation room)
3 Folding door (240а) 1 pcs
4 Fascia board with up to 24 symbols 1 pcs
5 Table (315) 120х80cm or
Table (310) 80х80cm
2 pcs
4 pcs
6 Chair (300) 8 pcs
7 Wall shelf 100х30cm (380) 3 rows of shelves (or 1 row of wall hangers) on 3 sides of the stand*
8 Wall Coat Rack (331) 2 pcs
9 Trash basket (377) 1 pcs
10 Spot lamp (510) 16 pcs
11 Fluorescent lamp (520) or Spot lamp (510) 1 pcs
12 Socket (505а) up to 1kW 220V 2 pcs
13 Show-case with illuminated 100x50, H=250cm (398Ш) 3 pcs

Corner stand has two fascia boards with up to 24 symbols. 2 sides of walls with 3 row of the shelves

For example configuration of 70 sq.m stand consists of 50 sq.m. and 20 sq.m. stands except for points 2,4,7.
2. Wall elements 100(50)х250 cm - 3 sides of the stand
+ 3pcs (negotiation room).
4. Fascia board with up to 24 symbols – 1 pcs.
7. Wall Hangers (705) - 3 sides of the stand

Программа поддержки российских производителей

  • Цель программы – поддержка и популяризация российских производителей спортивных товаров в рамках профессиональной B2B выставки;
  • Использование площадки выставки для обсуждения и решения ключевых проблем российских производителей и доведение информации до государственных структур;
  • В рамках программы реализуется комплекс маркетинговых мероприятий, направленный на популяризацию и продвижение российских товаров;
  • Программа позволяет воспользоваться специальными условиями участия.

Маркетинговая поддержка российских производителей

  • Работа собственного колл-центра выставки по приглашению посетителей на стенды участников программы и информированию о представляемой продукции;
  • Лэндинг-страница на базе сайта bestforsport.com;
  • Таргетированная digital-кампания;
  • Баннеры с анонсами экспонентов и переходом на подробное описание компании;
  • Расширенные рассылки с фокусом на российских производителей по отраслевой базе оптовых закупщиков, федеральных и региональных ритейлеров, спортивных школ и профильных организаций;
  • Поддержка экспозиции на отраслевых порталах: Retail.ru, new-retail.ru, СпортБизнесКонсалтинг, СпортАкадемРеклама, SKI Magazine, Спортивная Россия, Футком, Bike expo, Точка продаж, Модный Магазин, Fashion network, Logistics.ru и другие.

The attractiveness of the sporting goods market and its high share in the consumer market segment are determined by the growing popularity of an active lifestyle, the importance of improving the quality of life and immunity through sports, and the fashion for sports style.

Overcoming the negative impact of COVID-19 on the sports industry is possible through optimizing marketing strategies, diversifying production and sales, and developing new forms of cooperation between market players.

BFS offers promising opportunities in Russian Market.

  • Being the biggest market in Eastern Europe Russia has significant potential for the development of retail trade in sports goods.
  • The share of domestic producers is 11%.
  • Only 30% of world sporting goods assortment are presented in the market.
  • Government strategy for the development of the sports industry stimulates the increase of the number of citizens who regularly engage in physical culture, sports and fitness. It envisages the growth of the planned indicators of sports activity of the country's population up to 55% by 2035.

Next BFS event

Gostinyi dvor, Moscow, Russia
18 – 20 February 2021

Reserve a booth

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